Sometimes, it is just easier to download an article to read later than to print it out or save the post as a bookmark in the browser.
One easy way to do this is using the Save as PDF option, which appears when you try to print something on your computer or phone.
However, many of your users may not be aware of this option or consider it.
Let’s look at how you can add a PDF download option for your posts in WordPress and encourage users to save your articles to read them later.
Why Add a PDF Download Option for Posts in WordPress?
PDF allows users to share documents among different devices and operating systems.
It ensures that the contents of the document are printed in the same way on different platforms. This makes PDF files ideal for printing documents.
A PDF download option for your posts allows users to save your content on their computers and print it when they want.
The following are some of the types of content that users may want to save and print:
- Long-form articles
- Recipes
- How-to and DIY tutorials
- Mathematical equations
- Educational material like homework guides, worksheets, and more.
You can also use the PDF download to create content upgrades for your posts to grow your email list. Additionally, you can even hide the option behind a subscription fee to make money from your website.
Having said that, let’s see how you can add a PDF download for WordPress posts.
Adding PDF Download Option for WordPress Posts
The first thing you need to do is install and activate the free PDF & Print by BestWebSoft plugin. For more details, see our step-by-step guide on how to install a WordPress plugin.
Upon activation, you need to visit the PDF & Print » Settings page in WordPress admin to configure the plugin settings.
From here, you can choose the post types where you want to show PDF and Print buttons, along with the position of the buttons.
Below that, you can pick the button icon, title, and which user roles can see the button.
Don’t forget to click on the ‘Save Changes’ button to store your settings.
You can now visit a blog post or page on your WordPress website to see the button in action.
Troubleshooting PDF Download Issue
The plugin relies on a code library to generate PDF files. However, older versions of that library are not compatible with newer versions of PHP.
If your site is using a newer version of PHP, then trying to download the PDF may trigger a critical error.
Luckily, the error does not prevent you from using the WordPress admin area.
In your WordPress admin area, go back to the PDF & Print » Settings page and switch to the ‘Misc’ tab.
Here, click on the ‘Upgrade’ button next to the Upgrade the mPDF library option.
The plugin will download and upgrade the mPDF library that it ships with.
Ensure that everything is working by downloading a few PDFs. Here is how a PDF for a blog post looked on our test site.
Using PDF Downloads as Content Upgrades
Do you want to use PDF downloads to grow your email list? PDF downloads make an excellent content upgrade offer.
When we say content upgrade, this is a marketing term that means the extra content perks you can offer your users in return for their email addresses.
This approach works well because the bonus content adds value to the user experience, and you also get leads in return. Think of it as a content bribe.
Instead of giving PDF downloads right away, you can download and upload PDF files to your website.
Next, you will need OptinMonster. It is the best conversion optimization software that helps you create beautiful marketing campaigns that convert visitors into customers and subscribers.
After signing up with OptinMonster, you will reach your account dashboard.
From here, you need to create a new campaign.
It comes with several campaign types, but for the sake of this tutorial, you need to select an inline campaign.
Choose a template. There are dozens of them. Don’t worry, you can customize them later.
After that, use the campaign builder to design your campaign.
It is an intuitive design tool where you can simply point and click to edit an item or drag and drop blocks from the left column.
You can add a default view, a yes/no view, a signup form or optin view, and a Success view to your campaign using the options at the bottom of the campaign builder.
In the Success view, click on the button within the campaign and then make sure to add the PDF download link in the ‘New Window URL’ field.
Make sure that you have published your campaign.
Next, switch to your WordPress website and install and activate the OptinMonster plugin.
You’ll be asked to connect your WordPress site to OptinMonster.
After that, go to the OptinMonster » Campaigns page and publish the inline campaign you created earlier.
This makes the campaign available on your website.
Next, edit the post or page where you want to add the content upgrade offer.
You need to add the OptinMonster block where you want to display the offer and choose your campaign from the dropdown menu.
Finally, you can now visit your post and page to see the campaign in action.
Don’t forget to fill in the email form and test the download link.
OptinMonster works with all popular email marketing services. It also comes with power display rules that allow you to show personalized messages to users.
For more details, you can see our guide on how to show personalized content to different users in WordPress.
How to Monetize PDF Content in WordPress
There are many ways to monetize PDF content in WordPress. Depending on your business, you can choose one that fits your goals.
1. Create a Subscription Platform
A subscription platform allows you to sell membership plans on your website. Users on a subscription platform can get access to pay-per-view content, bonus downloads, and PDF files.
The easiest way to create a subscription-based community is by using MemberPress. It is the best membership plugin for WordPress that allows you to easily restrict content to paid members.
MemberPress lets you create multiple subscription levels and then restrict access to file downloads and other content based on a user’s subscription plan.
You can accept payments online using Stripe or PayPal. More importantly, you can set up recurring payments to automatically charge users for their subscriptions.
For details, see our guide on how to add content locking in WordPress.
2. Sell PDF Downloads in WordPress
The most direct way to monetize PDF content is by selling it as a digital download.
Easy Digital Downloads is the most straightforward way to sell digital downloads. It is a WordPress eCommerce plugin for selling digital goods like file downloads, eBooks, software, music, and more.
Easy Digital Downloads allows you to add your PDF files as products, which you can then add to your posts or pages.
Plus, each of your digital downloads can have its own product page. Then, users can easily add the downloads to their carts and check out.
Easy Digital Downloads allows you to accept payments using Stripe, PayPal, Authorize.net, and more. For details, see our article on selling digital downloads in WordPress.
We hope this article helped you learn how to add a PDF download for posts in WordPress. You may also want to see our pick of the best PDF plugins for WordPress or learn how to grow your business online without spending a fortune.
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